A withering exposA of the unethical practices that triggered the indictment and collapse of the legendary accounting firm. Arthur Andersen\'s conviction on obstruction of justice charges related to the Enron debacle spelled the abrupt end of the 88-year-old accounting firm....

More than 4,000 marketing-related terms and definitions cover a wide array of topics. Among them are print production, radio, TV, and outdoor advertising, internet marketing, direct marketing, market research and testing, pricing, marketing legislation, and much more. Here?...

Books in Barron\'s pocket-sized \"Business Dictionaries\" series list thousands of specialized terms alphabetically and present concise definitions. The authors of all books in this series are recognized authorities in their special fields. Newly updated editions reflect new technologies and recent business trends....