From the epic Irish legend of Cuchulain to tales of banshees, leprechauns and wizards, these short stories and fables cover a wide range of Ireland\"s mythology and legends, forming a companion volume to Michael Scott\"s Irish Folk and Fairy Tales....

What is it about Ireland\" s past that so haunts the imagination More than one answer can be found in Michael Scott\"s powerful new collection of 29 tales. To start with, in a newly Christianized Ireland, monks do battle with a devilish monster that has killed a river....

The seventh edition of the pioneering guide to generating attention for your idea or business, packed with new and updated information In the Digital Age, marketing tactics seem to change on a day-to-day basis....

In this controversial book, psychologists Barry Duncan and Scott Miller, cofounders of the Institute for the Study of Therapeutic Change, challenge the traditional focus on diagnosis, «silver bullet» techniques, and magic pills, exposing them as empirically bankrupt practices that only diminish the role of clients and hasten therapy\"s extinction....

Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication Places organizations and organizational communication within a broader social, economic, and cultural context Applies a global perspective throughout, including thought...

Professor L. Scott Mills has been named a 2009 Guggenheim Fellow by the board of trustees of the John Simon Guggenheim Memorial Foundation. Conservation of Wildlife Populations provides an accessible introduction to the most relevant concepts and principles for solving real-world management problems in wildlife and conservation biology....

Launch effective real-time communications to win in today\"s always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. «Real time» means news breaks over minutes, not days....

IN A 24/7/365, SECOND-BY-SECOND NEWS ENVIRONMENT, SAVVY OPERATERS REALIZE THERE ARE NEW WAYS TO GENERATE MEDIA ATTENTION. The rules have changed. The traditional PR model—sticking closely to a preset script and campaign timeline—no longer works the way it used to....

The international bestseller—now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the \"next big thing....

The essential roadmap for the new realities of selling when buyers are in charge Sales and service are being radically redefined by the biggest communications revolution in human history. Today buyers are in charge! There is no more \"selling\"—there is only buying....

Ever wondered how to make your computer do what you want it to? If so, then it is time to get coding! A Beginner\"s Guide to Coding is an easy-to-follow guide to the basics of coding, using the free programming languages of Scratch and Python....

The last few months have been a whirlwind for Cammie MacCloud. Ever since she agreed to join the gen:LOCK program to help fight the Union, an authoritarian force threatening the world, she\"s been struggling to find her place in the group....

Here, collected in one volume, are tales and legends that range from the misty dawn of Gaelic history and the triumph of St. Patrick to the Ireland of the present day--tales as beautiful, mystical, and enchanting as the ancient land itself....

In AD 60, Boudica, war leader of the Eceni, led her people in a final bloody revolt against the occupying armies of Rome - the culmination of nearly twenty years of resistance against an occupying force that sought to crush the vibrant native civilization of our island home......

In AD 60, Boudica, war leader of the Eceni, led her people in a final bloody revolt against the occupying armies of Rome. It was the culmination of nearly twenty years of resistance against an occupying force that sought to crush a vibrant, complex civilization and replace it with the laws, taxes and slavery of the Roman Empire....