The movie business celebrates its creators: Spielberg, DeMille, Scorsese, Hitchcock. But what about the “ names” behind Doom, The Sims, Donkey Kong, Grand Theft Auto —the games that spawned a ten-billion-dollar industry whose revenues surpassed the domestic movie box office take five years ago?...

What started as a game of Pong, with little blips dancing across a computer screen, has evolved into a multi-billion-dollar industry that is changing the future, making inroads into virtually all aspects of our culture. Who are the minds behind this revolution? How did it happen? Where is it headed?...