The all-new second edition of this marketing bestseller will keep your business up to speed with rapid changes that are transforming the use of telemarketing. Whether you\'re starting or strengthening your programs, Stone & Wyman show you the latest techniques to cut costs and increase sales and profits....

Readers can say \"I do\" to being \"married in business\" with this fun book designed to help couples succeed in running a business together. Inspired by their own experience, Jack and Elaine Wyman illustrate the \"musts\" for success and offer up inspiring case studies that illustrate the do\'s and don\'ts of doing business with the one you love....