“Fast-paced and riveting…be prepared to have your eyes opened, your own pre-conceived notions debunked, and your head left spinning…I highly recommend it.”Broadway World “HUMAN RITES…soars with mind-blowing ideas.” Broad Street Review “When Westerners decry the practices of other cultures, and campaign for change, they may mean well....

Book Description"A truly insightful book laced with numerous examples... The host of practical insights, meticulously documented, will resonate very well and should push one to soul search on the way on is handling one\'s customers\' - Lloyd Mathias,Executive Vice President - Marketing, Pepsi Cola India "Began browsing......